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AXA Easter Egg Case Study
AXA
A Sweet Partnership: Delivering 2,500 Personalized Easter Eggs
Last Easter the Lonergan group partnered with AXA insurances to deliver 2,500 branded easter eggs to every AXA employee six weeks before Easter. We recommended using the hen’s easter egg that is produced by an Irish chocolatier company. All easter eggs with their personalised stickers and packaging were under five euro. We worked alongside AXA to design the stickers for their easter eggs, to ensure we reached their vision.
More Than Chocolate: Creating Moments of Joy and Connection
The initiative was a delightful surprise, bringing a touch of joy and appreciation to the hardworking team. Each Easter egg was carefully crafted and wrapped, with the personalised stickers adding a special touch that made every recipient feel valued. The gesture not only brightened the day of AXA employees but also reinforced the sense of community and gratitude within the company. Such thoughtful acts of kindness, including the memorable desk drop delivery, foster a positive workplace culture and remind everyone of the importance of celebration and connection, even in the smallest of ways. The act of delivering 2,500 Easter eggs directly to each employee’s desk emphasised the personal attention and care that went into this initiative, ensuring that the spirit of Easter was felt throughout the entire office.
Building a Culture of Appreciation Through Thoughtful Gestures
Desk drops such as these are vital for retention and creating a strong sense of belonging among employees. They serve as a tangible reminder that each team member is valued and their contributions are appreciated. After this successful partnership, AXA has continued to use desk drops as the vehicle for service awards and staff gifts. This personal touch can significantly boost morale, leading to increased job satisfaction and loyalty. Moreover, such initiatives demonstrate a company's commitment to fostering an inclusive and supportive workplace culture, where employees feel connected to one another and to the company’s goals. It's these small, thoughtful gestures that can make a big difference in employee engagement and retention, ensuring that the workplace remains a vibrant and dynamic environment.
The Lonergan Group is always on the lookout for mission-driven brands ready to turn their values into something tangible.
Suppliers
The Lonergans group is committed to building a sustainable and ethical supply chain to reduce the environmental and human impact.
The Lonergan group uses the GRI 308-2 Framework for analyzing the Environmental Impacts & Potential Negative Supply Chain Risks.
The Lonergans group actively partners with suppliers who align with our values and are committed to reaching their environmental goals.
The Lonergan Group is committed to using local suppliers as much as possible to reduce our Product Carbon Footprint and Carbon Footprint of the company.
For all direct deliveries from the Lonergans Group we partner with An Post as their commitment in reducing their emissions through the usage of EVs to reduce the impact of each delivery.
Our Planning Steps:
Process steps from consultation to delivery to provide a seamless and stress free experience.
25 Years of Experience
Lonergan Corporate Gifts have been on the go for 25 years now, and our friendly, professional staff are happy to help with any queries or problems you may have relating to your project.
We believe in staff recognition and creating happy, healthy, work cultures for your staff to grow and thrive in.
Plan your project today!
Please don't hesitate to contact us with any questions or queries you may have. We're happy to help!
(01) 601 2601
Louise@lonergangroup.ie
